About the Designer – Justin Alexander

Justin Alexander

Justin Alexander first came onto the bridal fashion scene in New York in 1949 as T&G Bridal. At this time women were renouncing the idea that clothing was just a necessity by embracing fashion as a way to express beauty, femininity and confidence. Since then, the design house has become a contemporary designers and manufacturer of mid- to high-end bridal gowns and accessories. Each design is instantly recognizable with its vintage inspiration and progressive details. Understanding that a brides taste in fashion is as complex as the women herself, Justin Alexander has diversified its company to have an umbrella of collections that will suit every brides needs. It includes Justin Alexander Signature, Lillian West, Sincerity Bridal and Sweatheart Gowns.

Justin Alexander designs the perfect wedding day look by getting inspiration from fashion trends and the needs of the bride. The gowns have stunning silhouettes, adorned necklines and attention to detail. Each brand differentiates itself by fabrication, design, styling and price point. Justin Alexander has become one of the leading brands and influential producers of wedding fashion in America and Europe and they have done this with exceptional quality and elegant styling. 

At Sposabella we stock Sincerity Bridal. This collection has been designed for the charismatic and classic bride who wants a dress fit for that fairytale wedding. Ball gowns, jackets and lace detailing are staples in the collection, and are complemented by new silhouettes and styling from fit and flares to illusion backs. The diverse collection meets the needs of any bride seeking graceful romance.